Elise Crigar is a creative and well-known skateboarder on Instagram. I was asked by Elise to design a brush-lettered logo for her personal photography and design brand.
I used Elise's Instagram as inspiration for the design. Her feed largely consists of skateboarding photography and amongst these are often her lifestyle shots of palm tree rich Florida. It was obvious that Elise's logo needed to communicate a sense of adventure and an appreciation for living in the moment.
Elise's brush-lettered logo has a purposeful scrawled appearance that shows originality and a sense of outdoor adventure.